Word is that the game will have two 'main' characters, built to appeal to different audiences. A young bishounen hero for the typical Japanese audience and a darker more masculine character to appeal to the Western audience.

Now while I tend to like both kinds of characters, depending on their personalities, I find this an interesting attempt to please everyone. I wonder how well it will work and if it is truly necessary to create such a diversity in order to draw everyone in.

It's funny, because I know plenty of Western gamers that are fine with the bishounen type character, but then when I have threads in GFF that say "Vaan is gay", I really wonder.

Granted it also a question of maturity, but it does make you wonder if that kind of feedback is what led SE to make these dual main characters.