Mike Bashiok of Blizzard has recently launched three series specific Twitter accounts, each designed to outline updates of their respective franchise (Diablo, Starcraft, Warcraft). Along with the unveiling of these twitter feeds is a pairing of contests.

For Diablo, the contest is to come up with a name for a unique item to be used in the upcoming Diablo 3 interactive game. Players all around the world could be wielding an item you've named! Rules here.

Follow Diablo on Twitter.

That's actually cool, wont bother with it though, my thing (what ever it would be) would never be picked. Hopefully with these accounts we will see more status and content updates, or just get a better feel for whats going on.