Atlus sure knows how to promote a game. For Persona 4, they've announced the "Teddie for the Faithful!" sweepstakes, which sees 15 lucky folks getting an 8.5'' tall Teddie plush. If you don't know who Teddie is, see Meet the Heroes of Persona 4.

This plush is said to be "specifically designed for North America", in making its debut to support the game's December 9 launch.

So what do you gotta do? Join the "Atlus Faithful", if you haven't already, but make sure it's by October 23. You can do that here. Oh, no worries, it's all free. If you have joined previously, you're automatically entered (lucky you!). And if you have no interest in a gigantic Teddie plush, well, the service also offers Atlus news, announcements, special deals, contests, promotions, and "insider access". Uh huh.
 

Official "Teddie for the Faithful!" Rules:

No purchase necessary. Participants must be 13 years or older. All entrants must be registered members of the Atlus Faithful mailing list and currently receiving Atlus Faithful mailings. Accounts must be created using a valid and working e-mail account.

Winners will be randomly selected by Atlus U.S.A., Inc. Winners will be notified via the e-mail address registered to their Atlus Faithful accounts. No response from winners within 7 days of the drawing date will result in forfeiture of winnings. Atlus U.S.A., Inc. reserves the right to change the prizes or terms of the sweepstakes at any time. Atlus U.S.A., Inc. will not be responsible for any damage or loss of any prize materials during shipping, nor for any shipping error resulting in delivery failure of prize materials to winners. Atlus U.S.A., Inc. will not be responsible for any data transfer error resulting in late or incomplete sweepstakes submissions.

Submissions may not infringe on any rights not belonging to the entrant, unless granted permission by the proper owner of said rights. Any submission found to infringe on the rights of any person/persons without their explicit written consent will be rejected.

By entering the "Teddie for the Faithful" sweepstakes, participants agree to the official rules as stated above, without exception.

Sweepstakes runs October 2, 2008, through 10 AM PST October 23, 2008.